PageFly page builder app is approved on Shopify App store. PageFly app got 1,000th active user.
As you might well know, PageFly page builder app for Shopify has been available for the closed BETA status since August. During that time many Shopify merchants have been asking why the app is not available on the Shopify app store.
Well, this question is finally answered and we’d like to inform you that PageFly page builder app is officially available on Shopify App store. Moreover, just TODAY we have just crossed 1,000+ daily active users! Whoo hoo.
It was a long and hard process of making PageFly compatible with all Shopify standards to be approved for the market by Shopify reviewers. Huge thanks to them!
We’ve been taking all the necessary steps with the strict Shopify App guidelines to push the app to the store. The checking process covers many areas such as the code standard, user experience, onboarding, the content readability for Shopify merchants and more.
The fact that the PageFly app is available on the market is a significant movement towards “building trust” for Shopify merchants. We are 1,000%+ focused on making the app better every day. Moreover, PageFly started getting it's first customers reviews with great feedback and improvement suggestions!
When we were working on the PageFly app, we monitored Ecommerce Shopify forums on a daily basis. Reading the topics from like-minded people, we found many insights related to running Facebook Ads as the most popular channel to acquire first customers.
Then we’ve discovered that often Shopify merchants are not aware of tracking conversion from Facebook Ads via the landing page. That’s why we made the unique feature to connect Facebook Pixel events with the landing pages created with PageFly.
PageFly Facebook pixel events integration. How it works.
Building the landing page, Shopify merchants are often asking how many visitors clicked on the “add to cart” button? How many of them clicked on the CTAs placed across the whole landing page? What’s the conversion rate from my Facebook Ads?
All that data needs to transfer to Facebook Ads manager dashboard, so merchants can easily see how the ad copy / ad set / campaign works in reality. It’s the native integration between Facebook Copy ads and the landing page.
The PageFly app solves that problem by allowing any Shopify merchant to assign the specific Facebook Pixel event to appropriate page elements. In the example below, you can see how easy it is to assign “View Content” Facebook pixel event to the CTA button. You just need to select the button page element, and on the Property selector, there is a setting for Facebook events.
PageFly app supports all default Facebook events such as “View Content”, “Add To Cart”, “Lead”, and others plus custom events.
With “Event Code” PageFly option you can even customize the custom event property. Let’s say you can create a new event, name it uniquely and assign it to the CTA.
After implementing Facebook events to PageFly app landing pages in Facebook Ads manager dashboard, you can see perfectly how your ad with the combination of the landing page performs from a sales point of view. This allows you to understand how the current landing page is good or bad for your conversion rate and help with the decision to optimize it.
Our awesome developers did not stop on just Facebook Pixel integration. Moreover, traction goes further with Google Analytics events integration. Thanks to this option, now you can send any Google Analytics event easily and get to know more customer’s insights.
The main goal of the PageFly Analytics dashboard like the Shopify Analytics tab is to give you customer insight and the results. I’ve been reading more than 1,000+ topics on Shopify forums and noticed many times that store owners are driving traffic to the store and asking why there is no sales? So what’s going on here? We’ve been blindly spending our money on ads and don’t know how it converts.
With the Analytics dashboard, you can see how many users visited your landing page built with PageFly app and how they engage with your product. Let’s say in our case with the PageFly landing page you can see how many unique users viewed it and what they did.
The conversion rate with installation of the app is above 10%, but before th,at about 2.57% people click on the “ecommerce button”.
So you might be asking how these data is captured? Well, the process is simple.
The user visits the landing page, clicks on some events, and these events are transferred to the Google Analytics account. Then in the analytics dashboard, we summarize the key metrics so that the merchant can understand the landing page performance. Google Analytics is great, but it has a lot of reports and is hard to understand where to find key metrics. PageFly makes this job easier for you.
In addition to Google Analytics, you can send Facebook Pixel events as well. When the visitor is coming from Facebook Ads clicking on the buy button, the information moves back to Facebook. Then you’ll see those events in your Facebook Ads Manager dashboard and Pixel Dashboard as well.
Then when you push Facebook Pixel events back to Facebook, you can create the audience and do re-marketing campaigns.
For example, build the audience that clicked on “add to cart” button but didn’t finalize the checkout process. Doing re-marketing to that audience will save you a lot of money. Well, that’s a story I’ve learned just a few days ago from one of my friends who owns a shop selling handmade products.
Shopify Product page element is available in PageFly
Just yesterday the Shopify product page element containing the product name, description, price and add to cart button has been added to the 30+ PageFly page elements. With this PageFly improvement, you can build a custom product page fast and effectively.
The product information is automatically gathered from your product list. To choose which product to display you just need to insert the URL handle.
We’ve built this page element based on the popular Shopify Featured product section of the theme. So it follows the Shopify code standard containing important settings such as price, quantity, vendor, description. Additional setting is “Description length”, so you can adjust how long / short of a description you want customers to see.
Another option worth attention is the “Ajax” setting. You can find it below “Add to Cart” settings. When the customer clicks the “add to cart” button you can redirect him to the cart page or just update his cart with the product’s quantity.
PageFly Shopify app coming updates
Product page integration
PageFly page builder app will have integration into the Shopify product page. The product page is an essential part of the online store and the “purchase decision” is made on this page. The coming PageFly update will have a feature for you to create additional content for any products pages of your online store.
After reviewing more than 30+ Shopify product pages I’ve concluded that Shopify merchants are quite creative in building the product page. When you buy the product you’'' ask yourself, what’s the benefits of this product? How is it used in real life? More and more questions will be popping into your mind.
So why not to invest a little bit time in building the product page that could show off all the products benefits and outline reasons why your customers need it.
PageFly page builder app will have a feature to build your Shopify page from pre-designed templates. You’ll have 20+ landing page templates for different business niches. Our awesome team is committed to finalizing this feature and ship it within October and add more templates in November, just before the holiday sales season.
To have an overview of how it looks, I’ve put the mockup below. The main screen is divided into two parts consisting of the template collection on the left side and the preview window on the right side.
Instead of the big bear, you’ll see the landing page template layout. The template collection area consists of the category section, and the setting to choose how many templates per row you want to be displayed.
This is the most requested feature from PageFly users, so rest assured we’ll ship it within 1 - 2 weeks within October. After adding this great feature you can build Shopify landing pages quickly and save a tremendous amount of time.
We’re now 1,000+ active PageFly users strong and growing fast. Product support is the essential backbone of our philosophy and rest assured if you face any issues our team will show up right away.
With the product’s growth, we’re also looking for your feedback on the product for improvement. To do that just simply click on the right bottom icon chat box. We monitor the chat/mail box 24/7 even during the weekends.