What do successful Shopify entrepreneurs have in common? They’ve got expertise with the platform and they know their marketing stuff. But let’s be real, finding the time to master these skills could be more challenging than finding a needle in a haystack.
With your busy schedule as an entrepreneur, we bet you’d appreciate more hours in a day. But unfortunately, it is what it is. That’s where tuning into a Shopify Podcast could be a game changer.
You see, Shopify is an ecommerce powerhouse. And for you to maximize its capabilities, you need to learn from those who have already done so.
So without further ado, let’s check out our list of podcasts to help you crack the code of the elusive ecommerce success.
Shopify Masters: Official Shopify Podcast
We have quite a huge list of Shopify podcasts ahead of us. But of course, we want to first talk about the official Shopify podcast, “Shopify Masters”
Source: Spotify
Hosted by: Shuang Esther Shan & Adam Levinter
First aired: February 2016
Average length per episode: 30 to 40 minutes
Rating: 4.8 out of 5
Shopify Masters is a podcast that focuses on Shopify store owners’ wisdom. Each episode will feature an entrepreneur and they will discuss their unique strategies for expanding their online ventures.
Through these interviews, aspiring entrepreneurs would discover the journey to success of what were once small Shopify online stores. You will learn about their digital marketing approaches and their unique methods of making their brands recognizable.
With more than 500 episodes to date, you won’t run out of learnings from Shopify Masters.
Top 15 Unofficial Shopify Podcasts
As a world-renowned ecommerce platform, Shopify has facilitated the success of thousands of successful Shopify entrepreneurs. As such, it has also become a breeding ground for ecommerce experts.
So if you want to expand your ecommerce knowledge, we recommend listening to several Shopify Podcasts as each one of them has a unique perspective on online business.
Therefore, here are some unofficial Shopify podcasts that you’ll find very insightful.
01. The Unofficial Shopify Podcast: Entrepreneur Tales
Source: Spotify
Hosted by: Kurt Elster, Paul Reda
First aired: September 2014
Average length per episode: 25 to 40 minutes
Rating: 5 out of 5
Believe it or not, the podcast, “Unofficial Shopify Podcast”, is older than Shopify Masters. That only shows that even before the boom of ecommerce in recent years, entrepreneurs were already able to pave their way to success using this platform.
Just like Shopify Masters, the Unofficial Shopify Podcast releases weekly episodes where they converse with successful Shopify entrepreneurs and talk about their ecommerce journey.
Each episode delivers valuable nuggets of wisdom while covering a wide range of topics, including sustainability, customer acquisition, Google Analytics, how to create social media ads, and strategies for creating a viral marketing campaign..
02. Retain: The Customer Retention Podcast
Source: Spotify
Hosted by: Lauren DeSouza
First aired: November 2022
Average length per episode: 30 to 40 minutes
Rating: 5 out of 5
Customer retention is one of the expertise of successful online stores. If you’re new to running your own business, you need to understand that acquiring new customers is very expensive as it entails creating content, running marketing strategies, paying for ads, and SEO.
In fact, according to Profitwell, acquiring new customers is 60% more expensive nowadays as compared to five years ago. And that is why you need to master the art of customer retention.
Lucky for you, this Shopify Podcast will help you ace this aspect of your ecommerce business.
Read more: How To Get Shopify Help? 7 Effective Ways To Make Ecommerce Easier For You
03. Winning With Shopify
Source: Spotify
Hosted by: Nick Trueman
First aired: April 2018
Average length per episode: 30 to 60 minutes
Rating: 4.8 out of 5
Winning With Shopify claims to be the ultimate Shopify podcast destination, especially for beginners who are aiming to kickstart, expand, and boost their Shopify business without delving too deeply into technical details. This is a great approach as it can be very overwhelming to start an online business, especially for those who have no prior experience.
All episodes feature successful ecommerce business owners. That's why by listening to this Shopify podcast, you’ll have a source of inspiration for your entrepreneurial journey, and more importantly, you’ll be guided by the wisdom of those people who can say, “been there, done that”.
04. Ecommerce Empire Builders
Source: Spotify
Hosted by: Peter Pru
First aired: August 2018
Average length per episode: 10 to 20 minutes
Rating: 4.5 out of 5
Ecommerce Empire Builders is a Shopify Podcast that talks about the platform, ClickFunnels, dropshipping, subscription boxes, and continuity programs that could help you grow your own business into a real ecommerce empire.
Its host, Peter Pru, himself is a full-bred ecommerce buff as he has grown multiple digital companies into thriving multi-million dollar empires. Leveraging his expertise, he shares his business acumen through this Shopify podcast.
That’s why if you want to take your business to greater heights, this Shopify podcast has a lot of next-level insights that you won’t find elsewhere.
05. Ecommerce Playbook: Numbers, Struggles, & Growth
Source: Spotify
Hosted by: Taylor Holiday & Richard Gaffin
First aired: February 2020
Average length per episode: 10 to 20 minutes
Rating: 4.8 out of 5
The Ecommerce Playbook came to life during the pivotal era of ecommerce – the pandemic. This Shopify podcast focuses on direct-to-consumer or DTC businesses. So if you own a DTC aka Retail business, this one should be in your playlist.
They offer groundbreaking insights about new strategies as well as a clear view of what it is like to run an ecommerce business today.
Ecommerce Playbook will give you timeless wisdom on how large ecommerce brands remain relevant in a world where customers can easily access suppliers, and where competitors are fighting for the same customers.
06. Leading Brands – Wavebreak Podcast
Source: Spotify
Hosted by: Dylan Kelly
First aired: January 2018
Average length per episode: 40 to 60 minutes
Rating: 5 out of 5
Leading Brands is the Shopify Podcast for you if you are looking for a source of inspiration for your new business – or even if you’ve been in the game for a while.
No ecommerce topic is off the table with Leading Brands. They talk about retail, wholesale, luxury, sustainable, and all types of business.
Additionally, they also tackle topics that are integral to running an online store, such as marketing and entrepreneurship.
What’s great about this Shopify Podcast is that they let the experts talk about their experiences in each of their episodes.
Quick read: Shopify 1 Dollar For 3 Months Plan 2024. How to get this deal and open Shopify store
07. Ecommerce Fuel Podcast
Source: Spotify
Hosted by: Andrew Youderian
First aired: July 2013
Average length per episode: 30 to 40 minutes
Rating: 4.9 out of 5
If you’ve been running an online store already and you’ve reached one of the ultimate milestones of any business – achieving a 7-figure income, this Shopify podcast is for you.
The EcommerceFuel Podcast focuses on already successful online stores and teaches them how to set their next milestones and how to achieve them.
As you may already know, each business milestone presents its unique challenges. Perhaps the hardest one is earning your first million dollars. And while some entrepreneurs would be satisfied with how things go, those who remain hungry will look for more ways to elevate their brands.
If that’s you, then you should tune in to this Shopify podcast.
08. Ecommerce Marketing Podcast
Source: Spotify
Hosted by: Arlen Robinson
First aired: September 2014
Average length per episode: 20 to 30 minutes
Rating: 5 out of 5
Creating a business plan and successfully launching an online store is perhaps the easiest part of establishing an ecommerce brand. That’s because this does not yet involve tapping into your target audience.
You see, marketing is a never-ending cycle that you should be prepared for. And if you want to go big on your online business, you should have a marketing strategy that strikes a chord with your target customers.
Take note, marketing is not easy. But with Ecommerce Marketing Podcast, you’ll have your sights set to the right direction when it comes to marketing.
This Shopify podcast walks you through everything that goes into ecommerce marketing, and it teaches you some of the most effective, expert-proven strategies to grow your brand.
09. Secrets To Scaling Your Ecommerce Brand
Source: Spotify
Hosted by: Jordan West & Sean Lang
First aired: September 2019
Average length per episode: 10 to 30 minutes
Rating: 4.4 stars
The Secrets To Scaling Your Ecommerce Brand podcast should be in your playlist if you are using various paid ads to attract traffic to your website.
There are two ways to attract traffic to your online store: SEO for organic traffic and Ads for paid traffic. As you may know, SEO must be in your strategy. However, running paid ads nowadays has become a non-negotiable marketing strategy – especially if you want to keep a steady growth.
According to Marketing Evolution, well-executed paid ads give an ROI that could range from 5:1 to 10:1 ratio. Meaning that per $1 spent on paid ads, the company earns $5 to $10 in revenues.
However, paid advertising nowadays has become more technical. That’s why you need a Shopify podcast like this to help you understand the nuances of advertising.
10. Marketing Over Coffee
Source: Spotify
Hosted by: John Wall
First aired: December 2009
Average length per episode: 30 to 50 minutes
Rating: 4.4 out of 5
Marketing Over Coffee does not only focus on the Shopify platform. Instead, it has a broader perspective in terms of marketing.
As an ecommerce entrepreneur, you need to keep an open mind as to what is happening around you. It is important to not be too fixated on certain metrics or knowledge as this could prevent you from learning other things that could otherwise help you grow your online business.
This is where Marketing Over Coffee comes in. It gives you a fresh perspective on marketing beyond ecommerce.
11. Ecommerce Fastlane – A Shopify Podcast
Source: Spotify
Hosted by: Steve Hutt
First aired: June 2018
Average length per episode: 30 to 50 minutes
Rating: 4.8 out of 5
Ecommerce Fastlane aims to be your trusted authority for ecommerce growth and marketing education.
This Shopify podcast is designed to guide aspiring entrepreneurs in launching their DTC brands by providing an expert knowledge base and actionable marketing strategies.
In their episodes, Ecommerce Fastlane boasts a lineup of Shopify partners and subject matter experts who help them delve deeply into the latest DTC and B2B strategies that are proven to drive traffic, increase conversion rates, and maximize customer lifetime value.
They cover a wide range of traffic each week, such as Shopify apps, email and SMS marketing, automation, ecommerce best practices, and paid ads.
So if you are looking for practical tips for your ecommerce business, you should check them out.
12. Shopify with Milk Bottle Show
Source: Spotify
Hosted by: Keith Matthews
First aired: October 2018
Average length per episode: 25 to 40 minutes
Rating: 5 out of 5
The best person to listen to about Shopify is the one who has already created successful online stores before. And that’s the reason why this Shopify podcast is worth listening to.
Milk Bottle Shopify Podcast’s host, Keith Matthews, runs Ireland’s leading Shopify agency, Milk Bottle Labs. That is why you’d be sure that he is an expert in every topic that he talks about.
This Shopify podcast provides valuable insights and strategies in every episode. More importantly, you gain access to expert knowledge regarding marketing, CRO, branding, and customer retention tactics.
13. The Shopify Solutions Podcast
Source: Spotify
Hosted by: Scott Austin
First aired: May 2019
Average length per episode: 15 to 30 minutes
Rating: 5 out of 5
Similar to Milk Bottle Shopify Podcast, The Shopify Solutions Podcast is hosted by an owner of a Shopify agency. Scott Austing is the owner of JadePuma in San Diego California.
This Shopify podcast promises to provide its listeners with tangible examples and actionable recommendations for growing their Shopify businesses.
The episode of Shopify Solutions Podcast does not follow a typical minimum episode length. Instead, it can talk briefly or lengthily about a topic until the point has been made. That’s why it stands out for being able to instill clear takeaways to its readers.
14. The E-commerce Leader
Source: Spotify
Hosted by: Michael Veazey & Jason Miles
First aired: February 2021
Average length per episode: 20 to 30 minutes
Rating: 4.9 out of 5
Similar to the Marketing Over Coffee Podcast, The Ecommerce Leader is another podcast that focuses on major ecommerce platforms like Shopify and Amazon.
This can be very useful as other Shopify store owners, especially dropshippers, also own Amazon stores.
Hosted by private label expert, Michael Veazey, and Udemy’s top Shopify instructor, Jason Miles, the Ecommerce Leader podcast is packed with fresh and unique insights presented via podcasts with interesting angles.
15. Shopify Across The Pond
Source: Spotify
Hosted by: Blend Commerce
First aired: April 2019
Average length per episode: 30 to 45 minutes
Rating: 5 stars
Shopify Across the Pond is yet another Shopify Podcast that has a unique take on presenting its episodes to its audience. Their episode titles are crucial questions that an entrepreneur should ask himself when running an online store.
Some examples are:
- What's it like to grow and sell a Shopify store?
- How can I keep my Shopify customers loyal?
- Why should you offer a “Buy now, pay later” payment method?
Because of its title format, listeners can easily have a grasp on what the episode would be about. At the same time, it also satisfies the possible search intent of their audience.
Since this Shopify podcast is sponsored by Klaviyo, it provides emphasis on the importance of email marketing when necessary.
That’s why if you want to gain great insights on email marketing, Shopify Across the Pond should be in your list.
Conclusion
Running an online store can be a real roller coaster ride. Such is true whether you’re just starting out or you’ve been at it for quite some time.
But here’s the thing, if you stay committed and disciplined in learning new things and finding answers to your problems, you’ll be able to find your way. What’s important here is to keep an open mind and choose your mentors wisely.
That’s why each Shopify podcast in this list was carefully chosen because we want you to only learn from the experts.
With this list on your hand, you no longer have to stress out about finding the sources of truth when it comes to Shopify. So go ahead, dive in, and let these podcasts guide you on your journey.
Here’s to crushing it in the ecommerce game!
To explore more, check out: Shopify Blog Posts - Why this Overlooked E-commerce Sales Strategy actually Sells