Shopify empowers you to build your own online store whereas Amazon is a marketplace. The Shopify platform enables merchants to build their brands and own their marketing. Shopify businesses are scalable allowing you to start out small and grow into a household brand.

Easily transfer your product listings from Amazon to Shopify using our comprehensive migration guide. This guide provides step-by-step instructions to ensure a smooth transition, helping you get a quick start selling on your new Shopify store.

Yes, you can manage your Amazon sales directly from Shopify using the Marketplace Connect app to sync your orders and products seamlessly between both platforms.

When comparing Amazon vs. Shopify pricing, it ultimately depends on how many products you sell. While both offer a monthly subscription option, there are no referral or per item fees on Shopify and you’re able to sell an unlimited number of products.

If you’re a small seller looking to tap into a large pre-built audience, Amazon’s marketplace is a solid choice. However, if you need more control and customization to make your brand your own, your best bet is Shopify as there’s fewer product restrictions and greater flexibility.

Unlike Amazon, Shopify doesn’t charge referral fees or transaction fees (when using Shopify Payments) allowing you to keep more of your earnings.

For beginners, Shopify offers extensive support and resources to guide new merchants through setting up and scaling their online stores, making it user-friendly for those starting their ecommerce journey.

Selling on Amazon provides immediate access to a built-in audience but comes with higher competition, which might reduce profitability. It's great if you are a small seller who wants to get up and running quickly, while Shopify offers more customization, and is better suited for establishing a unique brand and scaling your business operations.