Your boutique name should reflect your brand's personality, niche, and target audience. Consider what makes your boutique unique, whether it’s the style of your products, your cultural influences, or your location. For example:
- For elegance: "Velvet & Lace"
- For creativity: "Whimsy & Thread"
- For uniqueness: "Zephyr Wardrobe"

A catchy shop name is memorable, unique, and aligned with your brand. Here’s how to create one:
- Use Alliteration or Rhymes: Names like "Sassy & Classy" or "Twirl & Trend" are fun to say.
- Keep It Short and Simple: Easy-to-pronounce names like "Nova & Co." stick in people’s minds.
- Be Playful or Creative: Add personality with names like "The Glitter Closet" or "Pop & Pose."
- Focus on Your Niche: Highlight your specialty (e.g., "Thread Haven" for clothing).
- Test It: Ask for feedback to ensure the name connects with your audience.

Trademarking your boutique name is a smart way to protect your brand from being copied. It’s not legally required to start your business, but it offers significant advantages, including:
- Exclusive Rights: No one else can use your name in the same industry.
- Legal Protection: Easier to address infringement if someone tries to use your name.
- Brand Credibility: Shows professionalism and commitment to your brand.

Finding a creative brand name involves brainstorming and refining ideas. Follow these steps:
- Identify Your Brand Personality: What feelings or values do you want your brand to convey? (e.g., chic, fun, elegant).
- Use Keywords: Make a list of words related to your niche, products, or style.
- Combine Words: Mix and match terms for unique combinations (e.g., "Canvas & Couture").
- Get Inspiration: Use tools like boutique name generators or explore cultural, seasonal, or thematic ideas.
- Check Availability: Ensure the name is not already in use by searching domain names, social handles, and trademarks.