TOP 10 Successful Kickstarter projects. Inspiration for your Shopify Product page.
What If you have a great idea and wish to start the business but on the limited budget? Kickstarter.com is the of popular solution which popups in the head of entrepreneurs. This site solves the problem with getting the fund to build your product and execute it in real life. But hang on… How do we connect Kickstarter product page listing with Shopify product page of your store? Well, in this post we’ll carefully select the most popular products that got funded and saw how owners “sold the product” just with the long form sales landing page.
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Btw, you with building the product page you can take a look at 30+ Shopify product page article written early. It’ll give you more insight and ideas to build your product page for your Shopify store. So now, let’s explore the first Kickstarter product from our collection.
01 - Yomee - The World’s First Automatic Yogurt Maker
One clear and obvious thing is all product listing has the great video explaining how the product works and what it can benefit to you. Just take a look at Yomee - yogurt maker ;).
With first seconds of video, you can see that the product can help with Heart Health, Gut Health, and Bone Health. And following this part, there is another thing emphasizing on the fact that not all yogurt is equal, so that’s the problem.
And the problem will go further when it gets complicated to make the home yogurt. The overall contrast of all things needs to have to make the yogurt. And it’s the big challenge.
The product video concept goes further with “voila” the solution :). Simple yogurt maker solution popups…
The solution is not only come from the technical part but the software app as we see made for iPhone. The app also connects with the content recipes of making yogurt and combining it with other products. As a result, we’ll have the delicious end product.
Another thing to take into account that the purpose of the app is to keep the retention of existing customers. By releasing new recipes, the customer would return to the product’s blog and learn more how to benefit from it. Cross-selling “capsules” becomes much easier.
Ok then, let’s get back to the product item listing on Kickstarter. We’ve seen via the video with problem - solution concept. All brief details are summarized in 1:32 video. Some details might be missed and to fully understand the yogurt solution there is the content part including text, gif/static image.
02 - Join The Luxury Watch Revolution - Filippo Loreti
03 - Bold Dress Shoes Designed To Get Compliments
04 - The Best Do Anything/Wear Anywhere Performance Shirts
05 - The Ultimate Travel Shirt by Bluffworks
06 - PAKA - The Alpaca Wool Sweater
07 - Wiral LITE | The Easy Cable Cam, For Impossible Film Shots
08 - ARCHISKETCH : THE WORLD’S SIMPLEST INTERIOR DESIGN SOLUTION
09 - Innergie 55cc: The smallest power adapter for everything
10 - Misen Cookware
Looking at those listing, I got more excited, and it gave me to explore further with 08 additional examples of the great product page. It’s carefully selected, and one key criterion to choose them is that they are 100%+ crowdfunded. It means there is enough fund for the fabric product and execution in real life.
When you look at those examples, turn on your speaker & watch the video first. After that read the content of Kickstarter listing. In that way, you can understand better how the product maker builds the visual content
Rare Craft Matcha Green Tea from Japan
TeaSquares: Tea Infused Energy Snacks
EOZ Air - World's Most Advanced True Wireless Earphones
Dango Products | P01 Pioneer Bifold Wallet & Pen
The BackStrong Chair Fixes How You Sit. Let it do the work
Fresh MOGICS Donut & Bagel - New Upgrades, Special Editions
Exciting pocket-sized Gold Pan catches gold for you
TreePod: A Spacious Hanging Retreat
We’ve been going through 15+ product page item listing from the crowdfunding website Kickstarter.com. We hoped those examples and proved to be funded 100% helps you in creating your best Shopify Product page. In the case, if you’re just getting started with the business you can try the crowdfunding Shopify themes (free) from Shopify called Jumpstart.
Next, after you install Shopify theme, you’ll have to build the product page. There are 02 ways to do that. The first way is using your store’s homepage to showcase the product and its benefits via Themes Section. In the beginning, it might be the right decision since the traffic will come to the home page mostly. However, in the long term, it won’t benefit you, and you’ll have to showcase your product on the Product Page accordingly.
So there is coming the second way to showcase the product, and it’s the Product Page. However, the issue is Shopify only allows you to put the strict default content type like the product image, quantity number, description, sharing and “add to cart.” The screenshot below you sees it’s from Jumpstart Shopify theme. The settings of the product page itself are very limited.
So what if you want to add more content to sell the product to the customer? Doing that will be tough. You could purchase the premium Shopify themes directly from the store, but it’d cost you at least $150+ / time.
Next noticeable thing will be finding the solution, and it’s the Shopify App that could help you to customize the content for the product page. PageFly advanced page builder app helps you to build highly customizable Shopify pages quickly with drag and drop. With PageFly you can easily build the content-rich Shopify product pages and convert visitors better. The flexibility of PageFly is executed via the way you make the product page.
- Build the product page as the home page. You move beyond “themes section” and have more freedom with content presentation.
- Use the existing product page to build the content. You re-use the current Shopify Product page and just build the additional content.
- Start from the scratch - build the Landing Product Page. This approach is designed for Facebook and Google Adwords advertisers.
LIke the example below it’s the building the Product Page from scratch and use it as the landing page for ads. It has many content sections showcasing the product details and benefits to customers. It’s easy executed via drag and drop mechanism from the left bar and property settings of the right column.
Now, it’s your part with execution and start building Shopify Product page.
Good luck on your entrepreneurial journey!