Shopify T-Shirt Stores – 25 Examples To Inspire You

The apparel industry is the most popular category in Shopify. In fact, as of November 2024, 21.9% of all Shopify stores worldwide sell apparel products (source: Store Leads). This proves that the industry is alive and well.

However, this also shows how competitive Shopify t shirt stores should be in order to compete in the cut-throat apparel category. But this does not mean that newcomers nowadays don’t stand a chance against seasoned brands.

It’s just a matter of knowing the right marketing strategies as you go along with your business. But before we get to marketing strategies, let’s first immerse ourselves in our list of Shopify t-shirt store examples for you to get a clue how seasoned brands execute their stores.

And if that sounds good to you, let’s get started!

Best Shopify T-Shirt Store Examples To Inspire You

Here’s our list of the top Shopify T-shirt stores that you can check to pull inspiration from. Many of these stores also expand into related categories like Shopify hoodies, offering diverse designs to attract more customers.

Let’s begin.

01. Shirtwascash

https://thatshirtwascash.com/

Niche: All-over print clothes

What contributes to the success of Shirtwascash?

A wide range of products: The first one in our list of Shopify T shirt store examples is Shirtwascash. The brand catches their customer’ interest with numerous designs for each clothes type. Besides T-shirts, this Shopify store also sells sweaters, hoodies, leggings, or swimwear.

Each product type in this Shopify tshirt shop comes in various patterns, from street style to quirky ones.

Customer-friendly policies: Shirtwascash offers its buyers flexible policies, which allow them to return or exchange products under certain circumstances. People can return their orders for any reason, even when they don’t love it anymore.

The conditions for returning/exchanging orders are:

• The item is unworn
• They request within 30 days of receiving the order.

Without a doubt, such friendly policies act as a driver of buying decisions, which contributes to increased sales and higher customer loyalty.

Verified reviews: There are nearly 2,000 credible customer reviews posted on the website. Such feedback can build the trust of new visitors as people don’t want to spend money on low-quality products.

02. Factory43

https://factory43.com/

Niche: Graphic T-shirts

What contributes to the success of Factory43?

Good visual: Anyone who visits Factory43’s Shopify t shirt store for the first time must be amazed at its well-designed template, which allows the graphics to speak for the brand. The product page has a simple but effective layout, with squares being the design of T-shirts.

Unique graphic designs: What makes Factory43 a competitive Shopify tshirt business is its stunning T-shirt ideas. The store doesn’t focus on quantity but quality. Though having a small number of designs, they grab customers’ attention at the first look.

Good traffic on social media networks: Factory43 also has its page set up on Facebook, Instagram, Pinterest, and Twitter. For instance, its Pinterest account has up to 66,000 monthly views. This source can drive a lot of traffic for the money site!

03. The Organic T-shirt

https://theorganictshirt.com.au/

Niche: Organic clothes

What contributes to the success of The Organic T-shirt?

Promised high-quality material: In recent years, organic products have become a booming trend around the globe. For that reason, this Shopify tshirt shop promises to deliver 100% cotton T-shirts. It not only brings comfort for customers but also prevents contamination of the planet.  

Brand ethics: As consumers are getting more mindful of the environment, they tend to boycott businesses with unethical practices. Therefore, The Organic T-shirt has won the hearts of many people with its commitment to social responsibilities.

Affordable price: The price for a T-shirt made of high-quality fabric is 29.90 USD. It is quite a good deal for organic goods! Shoppers can also get long sleeve tees at the same price.

04. UNTUCKit

https://www.untuckit.com/

Niche: Casual & profession

What contributes to the success of UNTUCKit?

Solves the common problem on dress shirts: UTUCKit’s unique selling proposition is its polos and polo shirts that were cut in just the right length so they don’t need to be tucked. This make the shirts more approachable not just for people who are looking for professional purposes, but also for those who just want to dress up in their casual day-to-day fashion.

Discounted items: UNTUCKit usually runs discounted deals in its online store, thereby making its products more attractive to potential and existing customers.

Products for the fashion conscious: UTUCKit’s products are undeniably for people who like to dress sharp. And not just for office or casual settings, but also, all-year round. As such, they also sell sweaters for cold winter days.

05. TeeFury

https://teefury.com/

Niche: Pop culture T-shirts

What contributes to the success of TeeFury?

Limited edition T-shirts: New apparel designs are released for sale every 24 hours. If you don’t buy before time’s up, you will lose the chance to own your favorite item at a discounted price. By leveraging the psychology of FOMO, this Shopify tshirt business has successfully encouraged customers towards an impulse decision.

Up-to-date ideas: Artists of TeeFury are those with an endless passion for creating incredible designs. Overall, their designs convey a sense of parody and pop culture. But to meet the needs of more people, the store also provides shirts for particular genres, such as anime, dystopian, paranormal, etc.

06. Think Pup

https://thinkpup.com/

Niche: Dog-themed T-shirts

What contributes to the success of Think Pup?

Market understanding: Think Pup has nailed its niche with shirts illustrating specific breeds of dogs. The brand speaks dog lovers’ minds by naming those shirts creatively like “Corgifornia”, which appeals to corgi owners in California. That’s a good way of digging deep into the niche!

Good Instagram following: Just by posting adorable dog images, the Shopify tshirt shop drives tons of traffic for its page. They even make audiences speak for the brand voluntarily by encouraging them to use the hashtag #thinkpup for their posts. Then, their dogs get featured, the brand gets promoted – such a win-win situation.

Supportive shirt customization: The brand makes efforts to accommodate its customers’ needs, such as changing a shirt’s color or adopting a shirt idea. Their kind service both promotes the store’s image and increases customers’ loyalty.

07. Underground Printing

https://undergroundshirts.com/

Niche: Custom printed clothes

What contributes to the success of Underground Printing?

Expansive product catalog: There is an array of collections by which shoppers must be overwhelmed for their first visit in this Shopify T shirt store. With a wide range of choices, Underground Printing’s Shopify tshirt business can cover the needs of a majority of buyers. It explains the excellent traffic volume of the site.

Good customer service: The brand shows its willingness to support by different means of communication. Customers can chat with the shop’s team through their website’s chat box or call directly to the provided number.

A 20-year-old brand: Underground Printing has a history of decades, which helps it secure a place in the market. When it comes to considering a credible brand, customers incline towards one with more years of playing in such a field. So, the shop doesn’t need to go to great lengths to promote itself as its 20-year-old name has done a lot!

08. Surfside Supply

https://www.surfsidesupply.com/

Niche: Beach shirts for men

What contributes to the success of Surfside Supply?

Attractive store layout: Next one on our list of Shopify T shirt store examples is Surfside Supply. It has a minimal but nice-looking Shopify store for a t-shirt business that impresses first-time visitors right away.

It is easy to navigate and locate your desired products in such a logical-arranged layout. In other words, you will want to stay and look around in the shop.

High social media following: Having 11k followers on Instagram Surfside Supply has fertile soil to grow its profit. The team has its feed updated daily on Instagram, which keeps its audiences engaged in a chaotic network. Besides, the brand also has 44k views per month on Pinterest – a great source to drive traffic for its website.

Free return policy: Yes, buyers can return their goods within 60 days from the delivery date if they are not completely happy with their purchase. Good news for USA customers – you have no return shipping cost to pay!

09. Elevated Faith

https://elevatedfaith.com/

Niche: Christian-themed T-shirts (for women mainly)

What contributes to the success of Elevated Faith?

Beautiful store design: The brand fills its Shopify layout with several lovely images that create a strong sense of femininity. The most stunning items pop up with some positive vibes in the air. Looking at those products makes you want to scroll up and down to explore every corner of the site.

Incredible social media following: Of all Shopify T-shirt businesses mentioned above, Elevated Faith has the most outstanding traffic on every social platform. For example, its number of followers on Instagram hits 614k, which results from its maintaining engaging content effectively on this platform. Also, the store’s Pinterest account reaches 173k followers and almost 10 million monthly views.

Free shipping & gifts: Everyone loves free stuff! Elevated Faith has successfully dipped into the pocket of new customers by offering attractive benefits for orders from 50 USD in the U.S.

A crowded community of influencers: It is astounding that the brand has built a team of 30,000 ambassadors! Now we understand how the brand has remained in the market.

10. Shelfies

https://www.shelfies.com/

Niche: All-over print T-shirts

What contributes to the success of Shelfies?

Strong brand identity: From the start, Shelfies chose quite a good niche - all-over printed tees and has run consistently with it. Its products are so funny and witty that you can’t help browsing the site to see more.

Happy policies: Again, brands with better policies win more customers’ hearts. If Shelfies’ products are not up to your expectation, feel free to send back within 60 days of the delivery date. Moreover, buyers also enjoy a 25% discount on their next order after featuring the brand on their social media account. Of course, this strategy not only retains old customers but also brings in new ones for Shelfies.

Good stuff at best prices: The store has a separate ‘Sale’ category which displays lots of beautiful items at discounted prices. Such a collection serves the needs of a group of shoppers who are on a small budget.

11. MAKE

https://www.makevancouver.com/

Niche: Apparel and accessories

What contributes to the success of MAKE?

Eye-catching website: Colorful store design with yellow being the tone really grabs the attention of new guests. The use of vibrant pictures and some blank spaces creates such a perfect balance!

Creative designs: MAKE sends creative vibes into the air! The brand offers numerous choices for every product collection, which amazes customers with its sarcasm and funniness. Also, their consistency with this vibe increases the exclusivity of the brand.

12. m00nshot

https://www.m00nshot.com/

Niche: Vintage and pop culture

What contributes to the success of m00nshot?

Homage to the yesteryears: m00nshot is a unique Shopify T shirt store in that it pays homage to popular culture in the 70’s, 80’s, 90’s, and 2000’s. The image below shows shirts that goes back to famous 90’s movies.

Massive collection for different types of audience: m00nshot has a very large collection of products. The image below just shows the Tees category which is categorized in 5 different styles. And each style has a subcollection. Other collections such as long sleeves and sweatshirts also have these subcollections.

They know how to play the social media game: m00nshots’ IG account has 53k followers which is huge, considering that there are lots of shirt brands out there.

13. BustedTees

https://www.bustedtees.com/  

Niche: Printed T-shirts

What contributes to the success of BustedTees?

Unique ideas: BustedTees is one of those top Shopify stores that provide many one-of-a-kind shirt designs that can turn some heads at a first look. Their passion for creativity really makes audiences long for each of their new items. Slogans and features displayed on mockups are up-to-date and follow the trend also.

Custom T-shirt printing: Not only offer personal customization, but BustedTees also has a clear and easy guideline for first-time buyers. However, the required minimum quantity is 24 pieces. It perfectly serves groups like companies or schools, which are all potential customers in such a field.

Consistent style: You can tell from the website that BustedTees is not a big business. Their main products are shirts of quirky and street styles. The number of collections is 4. Nevertheless, their stickiness to primary individuality is also a way to make customers remember better.

14. Textual Tees

https://www.textualtees.com/

Niche: High-humor T-shirts

What contributes to the success of Textual Tees?

Large quantity of product collections: Textual Tees covers a wide range of topics for better satisfying the tastes of their customers. This store is such a good choice for those who are seeking tee shirts for specific purposes.

Highly affordable price: Of all Shopify T-shirt stores I mentioned, Textual Tees offers the best pricing. You can buy a well-designed T-shirt there for only 9.99 USD. The brand has successfully touched the insight of low-income people.

Amazing customer reviews: Due to the nature of buying online, people make their decision based significantly on other customers’ opinions. Textual Tees has created a big driver for new visitors by showing them 5000+ positive reviews on their products. It is an effective way of assuring the credibility of the store.

15. In God We Must

https://www.igwm.co/

Niche: Inspirational apparel & accessories

What contributes to the success of In God We Must?

Motivational insights: The last one in our Shopify T shirt store examples is In God We Must (IGWM). It was founded by Elijah Richards when he was in the darkest moments of his life. Therefore, IGWM has grown as a brand that caters to people searching for their life purpose. This spirit appears in every item of the shop and helps IGWM stand out among other players.

Quality products: Though IGWM doesn’t come with a vast number of products, their goods are so stunning and well-printed. For example, every T-shirt displays a meaningful saying - like a message for a particular circumstance. It explains how fast items are sold out, despite their high prices.

More T Shirt Shopify Stores Worth Checking Out

Looking for more examples for your T shirt Shopify store? Check out the list below for some unique brands that you should definitely consider checking out!

16. Illuminated Apparel

Offers interactive glow-in-the-dark T-shirts that allow users to create designs with light, providing a fun and engaging clothing experience.

17.Self-Care Is For Everyone

Promotes mental health awareness through uplifting apparel and products that inspire self-love, resilience, and community.

18. Modern Wear

Provides contemporary fashion t-shirts with minimalist designs.

19. Outrage

Combines activism with fashion, selling T-shirts that support various social causes and encourage community engagement.

20. Good In The Woods

Provides outdoor-themed apparel with designs inspired by nature and adventure, appealing to outdoor enthusiasts.

21. Homefield

Offers premium collegiate apparel with vintage-inspired designs, catering to university sports fans.

22. Trendphoria

Sells t-shirts inspired by Indian traditional costumes, tailored for women.

23. Love In Faith

Merges faith and fashion, offering Christian-themed T-shirts with modern designs.

24. Because Tees

Features shirts and hoodies with prints inspired by local wildlife, donating a portion of proceeds to planet-saving causes.

25. Creative Apparatus

Specializes in printed tshirts donning various designs inspired by pop culture, destinations, music, and more.

How To Start A Shopify T Shirt Store

Now that you’ve found inspiration from our top Shopify T shirt stores, it’s time to create your Shopify T shirt store (if you haven’t already yet).

Before diving into the setup, it’s essential to understand what Shopify is. Shopify is a leading ecommerce platform that enables entrepreneurs to create and manage online stores. Whether you’re selling T-shirts, hoodies, or sneakers, Shopify offers the tools needed to grow your business. Simply follow our 5-step guide below:

Step 1: Define your niche

Simply speaking, it is choosing to sell what type of T-shirts to which consumer segment. Are you going to sell all-over T-shirts or graphic tees? What is your dominant style (e.g., vintage, funny, elegant)? The more specific your niche is, the easier it will be to distinguish your enterprise in a crowded market.

Step 2: Choose a business model

Popular plans for an online T-shirt store are:

• Private label brand
• Custom cut and sew
• Print on demand
• Dropshipping

Step 3: Sign up for your Shopify store

You can start a free trial at Shopify. Shopify will offer you some free domain names.

Step 4: Customize your T shirt Shopify store

Once you set up your store, it’s time to give it a good look. On your Shopify homepage, go to Online store > Themes. Start with a free theme or make an investment in a premium theme for faster loading speed, branded appearance, and more features.

Theme suggestion: Blum - Budget-friendly theme with captivating visuals.

Customizing your theme to match your brand's aesthetics and functionality will help create an engaging shopping experience for your customers.

Step 5: List your products

To add new items, head to Products > Add products. There, you need to complete a few steps, such as writing the product title & description, setting the price, setting up shipping. If you want to improve your product images, you can refer to product retouching services for your business.

Watch this video for a detailed guide on how to create a Shopify store:

Marketing Strategies For Shopify T Shirt Stores

T shirt Shopify store

By leveraging the power of social media, SEO, and influencer collaborations, you can create a sustainable and scalable T shirt Shopify store. Below are key marketing strategies that you can use:

Social Media Marketing

Social media platforms like Instagram, Facebook, and TikTok are essential for visually-driven stores like T-shirt businesses or Shopify sneakers shops. Highlighting dynamic product categories through these platforms can significantly boost customer engagement and drive sales.

A well-executed social media strategy can increase brand visibility, drive customer engagement, and boost sales. And as you witnessed above in our examples, social media popularity was one of the factors that drive success to Shopify T shirt stores.

• Engaging Visual Content: Utilize high-quality photos and short-form videos to showcase your products. Highlight customer stories, user-generated content, and behind-the-scenes footage to build emotional connections with your audience.
• Influencer Collaborations: Partner with influencers whose followers match your target demographic. Micro-influencers (10k-100k followers) are often more cost-effective while driving higher engagement rates.
• Targeted Social Ads: Use precise audience segmentation to ensure that your ads reach the right people. Leverage platforms like Facebook Ads Manager to run campaigns targeting specific demographics, behaviors, and interests.

SEO for Shopify Stores

Search engine optimization (SEO) is critical for Shopify T shirt stores to rank well on search engines like Google. This visibility will make it easier for potential customers to find your brand.

• Keyword Optimization: Conduct keyword research to identify search terms like “custom graphic T-shirts” or “eco-friendly tees” that resonate with your target market. Integrate these keywords seamlessly into your product titles, descriptions, and blog posts.
• Technical SEO: Ensure your Shopify store is fast-loading, mobile-optimized, and free from broken links
• Content Creation: Write blog posts and guides that answer common questions about T-shirts, such as "How to Style Graphic Tees" or "The Best Fabrics for Comfortable T-Shirts." This helps build authority and drives long-term organic traffic.

SEO is a long-term strategy that requires consistent effort, but it pays off by driving high-quality traffic to your store.

Conclusion

We hope this curated list of Shopify T shirt stores has inspired you to kickstart or enhance your own business idea. These Shopify t-shirt store examples showcase the power of creativity, niche targeting, and strategic branding, giving you plenty of ideas to shape your unique store.

Building a successful T-shirt store is more than just selling products—it’s about crafting an experience that resonates with your audience. Take note of how these stores leverage effective marketing strategies, customer-friendly policies, and visually engaging designs to stand out in a competitive market.

Remember, the key to success lies in taking inspiration and using it to create something that reflects your brand's vision and values. Shopify provides an excellent platform to bring your e-commerce dreams to life, offering all the tools you need to build, customize, and grow your online store.

So, why wait? Start your journey with Shopify today and transform your T-shirt business into a standout brand. You've got this!