Apparel is the most popular business category in Shopify. That’s why there’s no wonder why new clothing brands are popping every now and then. If you’re also planning to launch your clothing store, exploring the best Shopify themes for clothing stores available can help prime your business for success.
Luckily, you no longer have to look elsewhere because we curated a list of the best choices for your clothing brand.
But why be too meticulous about your Shopify theme?
You see, most of us have experienced online shopping at least once. As customers, the first element that captures our attention on a clothing store's website is its design. This initial impression not only reflects the store's brand image but also influences perceptions of its prestige.
We know that you want to impress your customers. That’s why you should stay with us ‘til the end because these Shopify fashion themes have that “wow” factor that could lead your customer from your homepage all the way to your checkout page.
Let’s begin.
Understanding Shopify Clothing Themes
The truth is, most best Shopify themes can accommodate any type of business niche. As such, a Shopify 2.0 theme, originally designed for pet stores, could easily be customized for clothing stores due to its flexible features.
Similarly, a theme that’s made for home and garden could also be used for an electronics store. It just depends on how you design your store.
However, theme developers develop themes with a target business category in mind. As such, if you use a Shopify theme designed for a pet store for your clothing brand, you might have to spend more time designing it.
That’s why you should start with purpose-made Shopify clothing themes like the ones we included in our list of the best Shopify themes for clothing brands.
What To Look For In Shopify Themes For Clothing Brands
Choosing amongst the best Shopify clothing themes because you’ll get to see what these individual themes have to offer. Additionally, purpose-made Shopify themes for clothing brands carry features that aren’t included in other themes that aren’t made for clothing stores.
So with our own experience, there are a few criteria that we think will make it easier for you to consider the minimum but also important factors to choose the best Shopify theme for your clothing store.
Responsive
A responsive theme works well on any device – be it a desktop, tablet, or a smartphone. You need to find a theme that looks good on all those devices.
Optimized For Speed
As clothing stores usually carry hundreds of items, you need Shopify clothing themes that are designed for large inventories to ensure that your store remains fast.
Cost Efficient
Shopify themes for clothing brands differ in terms of prices depending on where you buy them (whether from the Shopify theme store or third-party websites such as Theme Forest). As such, prices are not an absolute indication of performance and quality. Later in this list, you’ll find affordable Shopify clothing themes that do a great job.
Design
As we mentioned above, design is amongst the most important factors when choosing a theme. Since you’re in the clothing industry, find a theme that’s designed for your niche.
Customer Support
When choosing Shopify clothing themes (or any theme for that matter) you should take serious consideration on how the theme developers support their customers. Read user reviews before buying a theme.
Theme Features
Another important factor you should look into when choosing a theme is its features. Read the theme’s fine print to see if there are features that are beneficial to your online store. The features that you should look for are:
- Size chart
- Lookbook
- Color swatches
- Mega menu
- Image zoom
Best Shopify Themes For Clothing Stores
Here’s our top picks for the best Shopify themes for clothing stores. This list contains a collection of mid-range to high-end themes that you can find in the official Shopify theme stores.
Let’s begin.
Blum
Price: $170
Rating: 98% (60+ reviews)
The first one in our list of the best Shopify themes for clothing stores is Blum. Blum is the niche focused theme for fashion, health and beauty businesses.
Blum is designed to have full-width and full-height sections for image blocks to allow clothing brands to truly showcase their products in a striking way.
The Celia theme style of Blum is the most appropriate template when designing a clothing store as it has all the right elements laid out for you out of the box. As such, you can launch your online store fast with just a minimal design tweak to personalize your brand.
Moreover, the Blum theme is a true bang-for-the-buck option to those looking for an affordable Shopify theme from the Shopify theme store. In fact, its in-built features rival those themes that are priced above $320.
Shopify Store Using The Blum Theme - Saya The Label
www.sayathelabel.com
Saya The Label's Shopify store is beautifully designed with a minimalist, elegant layout that perfectly complements its fashion-forward aesthetic.
The seamless navigation, clean typography, and high-quality imagery, courtesy of the Blum theme, create a luxurious shopping experience, while the product pages feel refined and inviting.
Urban
themes.shopify.com/themes/urban/styles/clothing
Price: $270
Rating: 100% (5 reviews)
The Urban Shopify theme, specifically designed for clothing stores, offers a sleek and modern aesthetic that perfectly complements apparel-focused brands. The layout is clean and minimalistic, which allows product images to take center stage and enhances the visual appeal of the clothing on display.
Its use of large, high-quality images and ample white space creates an inviting shopping experience that feels professional and well-curated. The navigation is straightforward and user-friendly, making it easy for customers to explore different product categories, collections, and promotions with ease.
The theme includes built-in size guides, filtering options, and customizable product pages that provide essential information for fashion shoppers.
Shopify Store Using The Urban Theme – Hamdano
www.hamdano.com
The Hamdano Shopify store boasts an elegant, minimalist design with a clean layout that beautifully highlights its products.
The soothing color palette, paired with high-quality images, creates a sophisticated and luxurious shopping experience, perfect for showcasing artisanal craftsmanship. Its intuitive navigation ensures a seamless user journey.
Amber
themes.shopify.com/themes/amber/styles/amber
Price: $220
Rating: 100% (9 reviews)
The Amber theme stands out as a highly appealing option for Shopify store owners, especially those in the fashion and clothing industry. Its modern and sleek design allows products to be the center of attention.
The homepage features large, bold images that are perfect for showcasing high-quality product shots, a crucial element for clothing brands. With a smooth scrolling experience and a well-structured grid system, the theme ensures that customers can easily navigate through collections and product listings.
The typography is elegant yet understated, allowing the garments to shine without visual distractions. The theme also includes multiple promotional sections, which can be customized to highlight sales, new arrivals, or special collections effectively.
The built-in customization options allow store owners to adjust the look and feel of the theme to match their brand’s aesthetic, without needing to code. With these features, the Amber theme provides a solid foundation for any clothing store aiming to offer a premium shopping experience.
Shopify Store Using The Amber Theme – BelleDore
www.belledore.com
Belle Dore offers a chic and elegant design that perfectly complements its wide range of stylish women's intimate wear. The minimalist layout, clean typography, and high-quality product images create a sophisticated shopping experience.
The easy-to-navigate menus and well-organized product categories enhance usability, while the vibrant visuals effectively highlight the trendy, fashionable pieces. Overall, the store’s design exudes professionalism and luxury, making it a perfect fit for its target audience.
Viola
themes.shopify.com/themes/viola/styles/classic
Price: $250
Rating: 100% (40+ reviews)
The Viola Shopify theme showcases a clean and elegant design, making it an excellent choice for clothing brands that prioritize a sleek, modern aesthetic.
The theme's use of ample white space highlights product images, allowing fashion brands to showcase their collections without distraction. And the clean typography and minimalist layout give a high-end feel to the site, which helps create a premium brand image.
One of its key strengths is its intuitive navigation, which simplifies the user experience, allowing customers to easily browse collections and products. Clothing brands can use the large image banners to promote new arrivals, seasonal collections, or sale items, giving them the flexibility to update content easily.
Overall, the Viola theme is ideal for fashion-forward brands looking to create a polished and easy-to-navigate online store.
Shopify Store Using The Viola Theme – WildlyHer Boutique
www.wildlyherboutique.com
WildlyHer Boutique is a beautifully designed Shopify store based on the Viola theme.
The store perfectly captures a chic aesthetic. The clean layout, combined with high-quality images, makes navigating through its extensive range of stylish women’s clothing enjoyable and seamless.
With well-organized categories and a user-friendly interface, this store offers a visually appealing and engaging shopping experience, making it a great destination for fashion-forward customers
Cascade
themes.shopify.com/themes/cascade/styles/modern
Price: $350
Rating: 99% (90+ reviews)
The Cascade theme on Shopify is a beautifully designed theme that prioritizes visual storytelling, making it an excellent fit for clothing brands.
Its clean and modern “cascading” layout provides ample space for high-quality product images, allowing merchants to showcase apparel collections in a way that captures the essence of their brand.
The theme’s full-width sections and customizable image galleries create an immersive shopping experience that highlights the craftsmanship and design details of clothing items, which is essential for apparel brands looking to convey luxury, style, or specific aesthetics.
Additionally, the flexible grid-style layout ensures that brands can display multiple product collections cohesively, which is perfect for fashion lines that feature various styles or seasonal releases.
Shopify Store Using The Cascade Theme - Scarlet & Sam
www.scarletandsam.com
Scarlet & Sam’s homepage offers an unusual design. Unlike most Shopify stores that “warm up” the potential customers with striking images, Scarlet & Sam goes straight to selling.
This approach offers a unique experience that suits customers who are looking for a straightforward shopping experience. It also reduces shopping friction, leading to a smooth customer journey from browsing to buying.
Retina
themes.shopify.com/themes/retina/styles/amsterdam
Price: $220
Rating: 97% (280+ reviews)
The Retina Amsterdam Shopify theme is a well-designed, visually striking template that offers an excellent platform for clothing brands looking to make a bold statement.
The theme's clean, minimalist layout is paired with high-resolution image capabilities, ensuring that every product photo is displayed in stunning detail. This design focus on aesthetics allows brands to showcase their apparel in an eye-catching way, creating an immersive browsing experience for customers.
With its full-width homepage banners, large product images, and responsive design, Retina ensures that clothing brands can effectively highlight the quality and style of their products across all devices, maintaining a professional and modern appearance.
Shopify Store Using The Retina Theme – Endless August Supply Co.
www.endlessaugustsupplyco.com
Endless August Supply Co. maximizes Retina’s penchant for large image blocks. This is evident in its full-screen hero image that gives the customer a taste of the lifestyle that’s catered by the brand.
Overall, the online store has that “flat” feel that works as an advantage resulting to a delightful shopping experience.
Did you like our list of the best Shopify themes for clothing stores? Great!
But we’re not done yet. We still have more items in our list to give you more choices for your upcoming brand.
Best Shopify Themes For Women’s Clothing – Affordable Options
Truth be told that the themes from the Shopify theme store are priced higher than those that can be found on third-party sites such as Theme Forest. That’s because Shopify themes from the official store can be easily installed while those from third-party sites need a bit more elbow grease and technical know-how.
And if you’re willing to go through this long process, you’ll get to enjoy less expensive themes such as the ones listed below.
Here are the best Shopify themes for women’s clothing that aren’t just affordable but also well-designed..
Shella
themeforest.net/item/shella-ultimate-fashion-responsive-shopify-theme/22804833
Price: $59
Rating: 4.9 out of 5 (240+ reviews)
The best one in our list of the best Shopify themes for women’s clothing is Shella.
Shella is a multi-purpose Shopify theme that’s designed to be fast and responsive. It has a clean, aesthetic look that gives it the modern look and feel.
This theme has 99+ homepage templates to choose from. As such, you can choose one that fits your specific requirements.
Ella
themeforest.net/item/ella-multipurpose-shopify-theme-os-20/9691007
Price: $89
Rating: 4.8 out of 5 (1,300+ reviews)
ELLA is an all-in-one Shopify theme for clothing brands with many layouts and built-in styles that enable you to create various structures and fulfill any particular requirements in addition to offering you a wide range of Child Themes for different business types.
Thanks to the fantastic banner & product blocks on 22+ Homepage and Skin layouts, 9+ attractive Shop pages, 12+ Layout Options Product pages, and Multiple Header Layouts + Footers, Shopify clothing theme puts your products in the spotlight and helps boost your sales.
Yanka
themeforest.net/item/yanka-fashion-multipurpose-shopify-theme/24160922
Price: $48
Rating: 4.4 out 5 (30+ reviews)
Yanka is an affordable Shopify theme for clothing stores that gives you 18+ templates to choose from so you can find the best design for your brand.
Each Yanka template bears a different design aesthetic that varies image sizes, buttons, typography, and colors. As such, if you are looking for an affordable theme that gives you a lot of options, this one is worth considering.
Zeexo 3.1
themeforest.net/item/zeexo-multipurpose-shopify-theme/25595352
Price: $44
Rating: 4.8 out of 5 (70+ reviews)
Next one in our list of the best Shopify themes for women’s clothing is Zeexo 3.1.
Zeexo is a well-designed Shopify theme for clothing brands proving that affordable does not mean cheap. For only $44 for a regular license, you’ll get access to 100+ templates to choose from for your Shopify clothing brand.
These templates include designs for many types of business such as fashion, athletics, and accessories. But where they truly invested their design efforts is in fashion as majority of their templates cater to this category.
Whether your planning to launch a chic and youthful clothing store or a luxury and elegant one, Zeexo has a design for you.
Wokiee
themeforest.net/item/wokiee-react-next-js-multipurpose-ecommerce-template/30248730
Price: $24
Rating: 5 out 5 (4 reviews)
Wokiee is the most affordable paid Shopify theme for clothing brands in this list. For only $24 for a regular license, you can dress up your Shopify store with a well-designed theme that suits your brand image.
Wokiee has more than 20 homepage layouts. These layouts include pre-built designs for clothing stores selling casual fashion items and they also have templates for brands that want a luxurious appeal.
At its price, trying out Wokiee in your Shopify store presents a very little risk with huge possibilities of rewards.
Lezada
themeforest.net/item/lezada-multipurpose-shopify-theme/23483748
Price: $79
Rating: $4.9 out of 5 (150+ reviews)
The last one in our list of the best Shopify themes for women’s clothing is Lezada. But it’s definitely not the least in terms of rating and user feedback. It’s also impressive in terms of design choices presented by more than 250 available templates for practically every kind of business.
Despite being a multipurpose theme, Lezada has a compelling selection for those looking to establish a clothing brand for women.
Their fashion templates include designs for modern-looking stores as well as for stores that want a bit of a vintage and retro appeal.
Free Shopify Themes For Clothing Brands
If you’re looking for a well-designed theme but you don’t want to risk it yet on paid themes, look no further, because Shopify has a bunch of free Shopify themes for clothing brands that you can use in your store.
Dawn
hemes.shopify.com/themes/dawn/styles/default
Shopify offers 13 options among its best free Shopify themes in the official theme store, with the Dawn theme standing out as the most popular. That’s because the Dawn theme offers a balance between features and design.
Just because it’s free does not mean that it’s lackluster. Quite the contrary. Dawn offers the necessary features to get you started on your online clothing brand.
Colorblock
themes.shopify.com/themes/colorblock/styles/default
Colorblock is a uniquely designed free Shopify theme particularly because of its use of light colors dominated by the white background.
It’s kind of reminiscent of the Cascade theme albeit a little downscaled in terms of features and visual design. Be that as it may, Colorblock is a great starting point for fashion businesses looking for free shopify themes for clothing stores.
Origin
https://themes.shopify.com/themes/origin/styles/default
The last one in our list of free Shopify themes for clothing stores is Origin. Origin offers the boldest design amongst these free themes courtesy of its full-screen image blocks that give that striking appeal.
Just like Dawn, Origin has all the features needed to get you started on your Shopify clothing business.
Conclusion
Did our top picks for the best Shopify themes for clothing stores somehow helped you decide which one to use? If yes, that’s awesome!
You see, the apparel business is a highly competitive one. That’s why you should do all means necessary to make your brand stand out. And if your business is in its early stages, the best tool that can help you standout is your theme.
Remember, every success begins with a modest investment. While some Shopify fashion themes may require some deep-digging into your pocket, their benefits far outweigh the limitations of cheaper or free alternatives. By upgrading your Shopify store, you lay a robust and profitable foundation for your e-commerce venture. Be bold in taking risks to ensure your efforts are fruitful.
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